Ebook

Understanding GenZ Shopping Trends For Business Growth

To successfully engage and retain GenZ buyers, brands must have a pulse on their purchasing behaviour and adapt quickly to deliver immersive, mobile-first experiences. This eBook provides data and insights to help your brand understand GenZers on a whole new level.

 

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In this ebook, you will learn about:

  • GenZ user behavior and buying habits
  • Cracking the code to engage with GenZ effectively
  • Designing delightful mobile-first customer experiences and the power of user-generated content

What’s in the Ebook

  • Understanding the GenZ consumer and their buying habits
  • The factors that heavily influence GenZ’s purchase decisions
  • Delighting with mobile-first customer experiences
  • Harnessing the power of user-generated content
  • Building and delivering the “phygital” experience

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